You ever hear someone say “just give a good massage and you’ll get clients” or “I did just fine without a business plan” or “you don’t really need to market…just follow your gut.” Those kind of things can honestly be…
As a business owner there’s a thousand different hats to wear, and seeing clients is just a fraction of your responsibilities. From marketing to social media management, bookkeeping to laundry, even as a solo therapist there’s a lot to keep…
It’s a common question I see floated around; something to the effect of “A client asked for a discount, what do I do?” This could be in reference to a client who is wanting to come very regularly, someone who…
In these weekly posts I usually focus on business tips and such for those who are already in business for themselves, although I do know a lot of y’all aren’t quite there yet but are prepping to be. And so…
Before you begin putting your business together, or even if you’re years into it and you’re ready to finally take a good hard look at getting things together, it's important to understand how aspects of who you are and how…
The other day I was having a conversation with a newer friend and we got to talking about the massage industry, and she said something to the effect of “isn’t it weird just….doing that, like rubbing on naked people.” And…
I shared an old video and blog the other day over in our Facebook group and it got some good conversation going about defining success by a number. And this is probably going to be a little ranty, with some…
Boundaries are crucial to building and maintaining a strong, successful practice. Without them, we tend to be stressed, feel taken advantage of, and possibly resent not only others, but our business as a whole. To prevent this, we need to…
It’s yet another tough love session today guys. A whole lot of business advice thrown around is solely centered on getting clients in the door and getting a full book. I mean, a common question I see all the time…
If you’re looking for business advice, there’s about a gazillion articles and books filled with all kinds of tips and tricks that promise to skyrocket you to success. As a business owner, it’s easy to grasp onto these things and…
If you ask anyone who’s achieved great success in business and life, how they did so, there’s one common theme to pretty much all their answers…..setting and achieving specific goals. Sounds simple, right? I want X and I work toward…
We’re getting back into the swing of things after my break from doing these weekly blogs and videos, and why not just kick things off with some tough love, right? I know in much of our society right now, especially…
“In writing, you must kill all your darlings.” this is a quote attributed to William Faulkner, and while it’s often used as a reminder to writers and authors, it also holds true in the business world. Just as an author…
You’ll see all kinds of stories from people in business talking about how they took some huge business leap with no safety net and WOW! Look at them now! They’re a millionaire! Look at the proof with this picture of…
The other day I had a member reach out and ask me about niching down. She was feeling torn because her heart was in the spa world, she loved relaxation therapies and wholeheartedly believed in the benefits of them, but…
There’s a lot of hinderances to growing a business, and those who succeed learn how to navigate through them one way or another. But many entrepreneurs are simply getting in their own way. While you think you’re not guilty of…
It’s easy to get distracted. There’s a thousand things a day that need to get done when business is going well…and when it’s not, there’s still a lot to do. But the biggest threat to your time, money, growth, and…
Self-care is crucial…we all know that and probably preach it to clients, right? The idea that you can’t pour from an empty cup and whatnot. We see inspirational quotes and great little reminders all over social media that remind us…
In many areas, things are going to be opening back up soon. Whether your region is going about it slowly or opening the floodgates, so to speak, it’s time to consider what that looks like for you. And while there’s…
Have you ever felt scared while running your business? If you’re like most, the answer is a resounding yes. I mean, business is scary, right? There’s risk and huge unknowns at every turn, especially when you’re starting out and during…
We’re in a unique time right now. Business as usual has stopped and you probably have a bit more time on your hands right now. You may be like many and making massive to-do lists and setting big goals for…
Let’s talk about some standard stuff in the industry, and why I think you ought to throw some of it out the window. In this industry, there’s a lot of things that are considered standard or customary. We can look…
Let’s talk habits, specifically, how you can change your business by changing your own habits. If you think about your daily activities, the majority of them are probably habitual or at the very least, built around your habits. You have…
I thought we could talk a bit about growing your business even when money is tight. I know a lot of you would love to get more clients, would love to bring in more revenue, would love to expand to…
Today, I want to focus on where you’re running your business from. What I mean by this is, are you making business decisions from a place of desperation or motivation? There is a crucial difference between being motivated and being…
This is another little tough love session. Because it is time to stop playing the victim and stop playing the blame game in your business, and instead start taking responsibility for the failures YOU are responsible for. This is a…
Let’s talk about how to stay focused; specifically, when you’ve got a thousand things running through your head that are all supposed to be THE thing that will push your business over the top, right? The things that all these…
This week let’s look at something a lot of therapists are suffering from…what I like to call “starving massage therapist syndrome” or as I’ve seen others call it, “starving healer syndrome”. It’s this idea that because you’re doing good for…
This week I wanted to address the difference between motivation and inspiration, because while these two terms are often used interchangeably, there are some clear distinctions to be made. And this isn’t just some terminology lesson, but instead, I think…
This week we’re discussing burnout; what it is and what you can do to fight against it. So today I thought I’d discuss a topic that may be all-too-familiar to you. It’s a big sign that you’re heading toward burnout,…